The European Network Channel Service keeps you in touch with the key routes to market in Europe The European Networking market is: - Valuable - worth more than $16 billion
- Complex - 16 national markets each with their own characteristics
- Dynamic - market changes demand a flexible and informed marketing strategy
A good marketing and channel strategy is key to your firm's success in Europe. To create and manage this you need up-to-date information on developments in the channel, on your competitors' moves and you need access to the key distributors, integrators and resellers.Now there is a subscription service that can deliver to you consistent, accurate and relevant information - The European Network Channel Service from euroLAN. - Based around a user friendly and yet powerful MS Access 2000 Windows database
- Backed up by full paper support
- Regularly updated and supplemented by a newsletter
- Compiled and edited by EuroLAN Research's team of experienced, independent analysts.
- Keep track of the major European Networking Distributors, Systems Integrators and VARs

CONTENTS
Exporting to Europe:- An overview of exporting, explaining the basics of international trade. How to avoid the pitfalls and get it right first time
Selling in Europe: - A guide to managing the distribution channels for networking products in Europe, including market development strategies
Country Profiles:- An economic and business profile of each of 16 European countries, including LAN data and business culture tips
Company Profiles:- Over 500 full page profiles of major network Distributors, System Integrators and VARs with information as shown in this example record:
With your initial order you will receive:
- Binder: A full printed set of the latest 16 country information packs with country and company profiles plus the 'Guide to Exporting' and 'Selling in Europe' sections
- Electronic database: A MS Access Windows run-time database containing all of the company profiles allowing you to view all the profiles, choose names for mailshots, view a competitor's partners, print details and more
- Updates: One of three regions (Northern, Central or Southern Europe) is updated every four months. New sets of country information and the updated database are automatically mailed to you.
- You will also receive euroLAN's bi-monthly newsletter THE CHANNEL Cost:
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